In this article, we’ve created a starter Freelance Financial Planning Consultant Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Financial Planning Consultant role.
Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.
Contents
The path towards better systems and processes in your Freelance Financial Planning Consultant role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.
To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Financial Planning Consultant Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.
1. Initial Consultation: Meet with the client to understand their financial goals, needs, and current situation.
2. Data Gathering: Collect all relevant financial information from the client, including income, expenses, assets, and liabilities.
3. Analysis and Evaluation: Analyze the client’s financial data to identify strengths, weaknesses, opportunities, and threats.
4. Financial Planning: Develop a comprehensive financial plan tailored to the client’s goals and objectives.
5. Presentation and Review: Present the financial plan to the client, explaining the strategies and recommendations in detail.
6. Implementation: Assist the client in implementing the recommended strategies, such as setting up investment accounts, insurance policies, or retirement plans.
7. Monitoring and Review: Regularly review the client’s financial plan and make necessary adjustments based on changes in their circumstances or market conditions.
8. Ongoing Support: Provide ongoing support and guidance to the client, answering their financial questions and addressing any concerns.
9. Performance Evaluation: Evaluate the performance of the client’s investments and financial strategies periodically, making adjustments as needed.
10. Continuous Improvement: Continuously seek opportunities to improve the client’s financial situation, staying updated on industry trends and new financial products or strategies
Experiment 1: Client Referral Program
Description: Implement a client referral program where existing clients are incentivized to refer new clients to the freelance financial planning consultant. This can be done by offering a discount on services or a referral bonus for each successful referral.
Expected Outcome: Increased client base and revenue as existing clients are motivated to refer new clients, leading to a steady stream of potential clients.
Experiment 2: Streamlined Onboarding Process
Description: Develop and implement a streamlined onboarding process for new clients. This can include creating standardized templates for client information gathering, automating document collection, and utilizing digital tools for efficient communication and collaboration.
Expected Outcome: Improved efficiency and reduced administrative burden, allowing the freelance financial planning consultant to onboard new clients more quickly and effectively, resulting in increased client satisfaction and potentially more referrals.
Experiment 3: Specialized Niche Marketing
Description: Identify a specific niche within the finance and accounting industry, such as retirement planning for small business owners or financial planning for young professionals, and develop a targeted marketing campaign to attract clients within that niche. This can include creating tailored content, participating in industry-specific events, and leveraging social media platforms.
Expected Outcome: Increased visibility and credibility within the chosen niche, leading to a higher conversion rate of potential clients and a stronger reputation as an expert in that specific area.
Experiment 4: Client Feedback Surveys
Description: Implement a system to collect feedback from clients on their experience working with the freelance financial planning consultant. This can be done through online surveys or one-on-one interviews. The feedback collected can be used to identify areas for improvement and to enhance the overall client experience.
Expected Outcome: Improved client satisfaction and retention as the freelance financial planning consultant can address any issues or concerns raised by clients, leading to stronger client relationships and potentially more referrals.
Experiment 5: Strategic Partnerships
Description: Identify potential strategic partners within the finance and accounting industry, such as tax professionals or estate planning attorneys, and explore opportunities for collaboration. This can include cross-referrals, joint marketing efforts, or co-hosting educational events.
Expected Outcome: Increased client base and revenue through referrals from strategic partners, as well as enhanced service offerings by leveraging the expertise of these partners, resulting in a more comprehensive financial planning experience for clients
The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.
