In this article, we’ve created a starter Freelance Graphic Designer Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Graphic Designer role.
Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.
Contents
The path towards better systems and processes in your Freelance Graphic Designer role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.
To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Graphic Designer Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.
1. Initial consultation: Meet with the client to discuss their design needs, objectives, and preferences.
2. Project proposal: Create a detailed proposal outlining the scope of work, timeline, and cost for the project.
3. Design concept development: Brainstorm and create initial design concepts based on the client’s requirements and feedback.
4. Design revisions: Collaborate with the client to refine and revise the chosen design concept until it meets their expectations.
5. Final design approval: Obtain the client’s final approval on the design concept and make any necessary adjustments.
6. Production and implementation: Prepare the final design files and deliver them to the client in the required formats for their intended use.
7. Feedback and revisions: Gather feedback from the client on the implemented design and make any necessary revisions or adjustments.
8. Final delivery: Provide the client with the final design files and any additional deliverables agreed upon in the project proposal.
9. Post-project support: Offer ongoing support and assistance to the client regarding the implemented design, addressing any issues or concerns that may arise.
10. Client satisfaction evaluation: Conduct a post-project evaluation to assess the client’s satisfaction with the delivered design and gather feedback for future improvement
Experiment 1: Client Feedback Survey
Description: Create a client feedback survey to gather insights on the overall satisfaction, communication effectiveness, and quality of work provided. Include questions about the timeliness of deliverables, responsiveness to queries, and suggestions for improvement.
Expected Outcome: By collecting feedback from clients, you can identify areas of improvement, enhance customer satisfaction, and refine your communication and work processes accordingly.
Experiment 2: Streamlined Project Management System
Description: Implement a project management system to streamline the workflow, track project progress, and manage deadlines effectively. Explore different software options that offer features like task assignment, time tracking, and file sharing to enhance collaboration with clients and team members.
Expected Outcome: A streamlined project management system will help you stay organized, improve productivity, and ensure timely delivery of projects, leading to increased client satisfaction and repeat business.
Experiment 3: Social Media Advertising Campaign
Description: Launch a targeted social media advertising campaign to increase brand visibility and attract potential clients. Identify the platforms where your target audience is most active and create engaging visual content to showcase your portfolio and services.
Expected Outcome: A well-executed social media advertising campaign can generate leads, expand your client base, and establish your brand as a reputable freelance graphic designer in the industry.
Experiment 4: Collaboration with Complementary Professionals
Description: Seek collaboration opportunities with professionals in complementary fields, such as web developers, copywriters, or marketing consultants. Explore partnerships where you can offer bundled services or refer clients to each other, creating a mutually beneficial relationship.
Expected Outcome: Collaborating with complementary professionals can expand your service offerings, attract new clients through referrals, and provide a comprehensive solution to clients’ design and marketing needs.
Experiment 5: Continuous Professional Development
Description: Invest time and resources in continuous professional development by attending workshops, webinars, or online courses related to graphic design, customer support, or administrative skills. Stay updated with the latest industry trends, software advancements, and best practices.
Expected Outcome: Continuous professional development will enhance your skills, keep you competitive in the market, and enable you to offer cutting-edge design solutions to clients, ultimately leading to increased client satisfaction and business growth
The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.
