In this article, we’ve created a starter Freelance Mortgage Broker Workflow Map that you can use to start planning out your product/service delivery and we’ve outlined a few examples of experiments that you can run in your Freelance Mortgage Broker role.
Ready to get started? Download the Workflow Map template or get in touch to discuss how a workflow coach could help you fast-track your business improvement.
Contents
The path towards better systems and processes in your Freelance Mortgage Broker role starts with mapping out your most important business processes. Being able to see your business processes laid out visually helps you to collaborate with your team on how to improve and grow. By repeating this collaboration process, you’ll develop a culture of continuous improvement that leads to a growing business and streamlined systems and processes that increase customer & staff experience.
To help you start mapping out your processes, we’ve developed a sample flow for a Freelance Mortgage Broker Workflow Map that you can use with your team to start clarifying your processes and then run Business Experiments so you can build a better business.
1. Initial consultation: Meet with clients to understand their financial goals, discuss mortgage options, and gather necessary information.
2. Pre-qualification: Assess clients’ financial situation, including income, credit score, and debt-to-income ratio, to determine their eligibility for a mortgage.
3. Mortgage application: Assist clients in completing the mortgage application, including gathering required documents such as pay stubs, bank statements, and tax returns.
4. Mortgage shopping: Research and compare mortgage options from various lenders to find the best rates and terms that align with clients’ needs.
5. Loan submission: Submit the completed mortgage application and supporting documents to the chosen lender for underwriting and approval.
6. Loan processing: Coordinate with the lender and other parties involved, such as appraisers and title companies, to ensure a smooth processing of the loan application.
7. Loan approval: Communicate the lender’s decision to the clients and provide any additional information or documentation required for final approval.
8. Closing preparation: Assist clients in preparing for the closing process, including reviewing the loan documents, coordinating with the title company, and scheduling the closing date.
9. Closing: Attend the closing meeting with clients to ensure all necessary documents are signed, funds are transferred, and the mortgage is officially obtained.
10. Post-closing support: Provide ongoing support to clients after the mortgage is closed, including answering any questions, addressing concerns, and assisting with any necessary follow-up actions
1. Name: Implement a CRM system
Description: Integrate a customer relationship management (CRM) system into your business operations to streamline client communication, track leads, and manage customer data more efficiently.
Expected Outcome: Improved organization, enhanced customer service, and increased productivity through centralized data management and streamlined communication processes.
2. Name: Develop a referral program
Description: Create a referral program to incentivize existing clients and business partners to refer new clients to your freelance mortgage brokerage. Offer rewards or discounts for successful referrals.
Expected Outcome: Increased client acquisition through word-of-mouth marketing, expanding your client base and potentially generating more business opportunities.
3. Name: Optimize website and online presence
Description: Conduct a thorough review of your website and online presence, ensuring it is user-friendly, visually appealing, and optimized for search engines. Consider implementing search engine optimization (SEO) techniques to improve your website’s visibility in search results.
Expected Outcome: Increased online visibility, higher website traffic, and improved lead generation, resulting in potential business growth.
4. Name: Offer educational resources
Description: Develop and share educational resources, such as blog posts, e-books, or webinars, that provide valuable information about mortgage-related topics. Position yourself as an industry expert and build trust with potential clients.
Expected Outcome: Enhanced credibility, increased brand awareness, and potential lead generation as clients perceive you as a knowledgeable and trustworthy mortgage broker.
5. Name: Collaborate with real estate agents
Description: Establish partnerships with local real estate agents to create a mutually beneficial referral network. Offer to provide mortgage services to their clients, and in return, they can refer potential homebuyers to you.
Expected Outcome: Increased client referrals from real estate agents, expanding your client base and potentially generating more business opportunities.
6. Name: Automate administrative tasks
Description: Identify repetitive administrative tasks that can be automated using technology or software solutions. This could include automating document generation, client onboarding processes, or appointment scheduling.
Expected Outcome: Time savings, increased efficiency, and improved productivity, allowing you to focus more on client interactions and business growth.
7. Name: Conduct client satisfaction surveys
Description: Regularly survey your clients to gather feedback on their experience working with you. Ask about their satisfaction levels, areas for improvement, and suggestions for enhancing your services.
Expected Outcome: Insights into client satisfaction, identification of areas for improvement, and potential opportunities to enhance your services based on client feedback.
8. Name: Attend industry conferences and networking events
Description: Actively participate in relevant industry conferences, seminars, and networking events to expand your professional network, stay updated on industry trends, and build relationships with potential clients and business partners.
Expected Outcome: Increased visibility within the industry, potential client referrals, and opportunities for collaboration or partnerships with other professionals in the finance and accounting industry
The above map and experiments are just a basic outline that you can use to get started on your path towards business improvement. If you’d like custom experiments with the highest ROI, would like to work on multiple workflows in your business (for clients/customers, HR/staff and others) or need someone to help you implement business improvement strategies & software, get in touch to find out whether working with a workflow coach could help fast-track your progress.
